From November 6 to 7, 2010, the second International Conference on Neuromanagement and Neuroeconomics，2010, cohosted by the neuromanagement laboratory, Zhejiang University and School of Management was held in the international conference center of Zijingang Campus. This is another academic gathering after the first conference on neuromanagement and neuroeconomics in 2008, and more than 80 renowned experts and young scholars from seven countries participated in the conference. Yu Xunda, party secretary and deputy director of Faculty of Social Sciences, Chinese Academy of Sciences Tang Xiaowei, a famous scientist of brain science and neural information, and Wu Xiaobo, dean of School of Management of Zhejiang University were present at the conference.

Focusing on the theme of “the development and future of neuromanagement and neuroeconomics”, the conference consisted of seventeen academic reports and one panel discussion, concerning neuromanagement, decision making neuroscience, neuroeconomics, and neuromarketing, demonstrating the advanced achievements of scholars from home and abroad in this field.

Nowadays, the social science is undergoing an evolution promoted by research platform and technology development. The international conference on neuromanagement and neuroeconomics aims at developing such platform and serves to promote the internationalization of neuromanagement and neuroeconomics in China.